Bulgaria Lags Behind in E-Business Software Adoption Across EU
In 2023, the adoption of electronic business applications among enterprises in the EU varied considerably based on their size
As the May holidays mark the onset of sea tourism, Bulgarians and foreigners preparing for their annual getaways are facing a stark reality: trips this year will come with a heftier price tag, with expenses expected to surge by 10-15% compared to last year. Dimitrina Goranova, president of the Association of Bulgarian Tour Operators, shed light on this concerning trend in an interview with BNR.
Goranova highlighted the significance of destination choices during Orthodox Easter, noting that many Bulgarians prioritize locations where they can also celebrate the holiday. Unsurprisingly, Greece reigns supreme as the most preferred destination, thanks to its picturesque beaches and shared Orthodox Easter festivities. However, she pointed out a rising interest in destinations like Albania, which are steadily gaining traction in the market.
While Bulgaria remains a favored spot for Romanian tourists during Easter, Goranova underscored the need for resorts to adequately prepare for the influx of visitors. Despite hotels gearing up for the season, tourists often encounter unprepared resorts with closed facilities and inadequate cleanliness, detracting from the overall experience.
In addition to sea tourism, Bulgaria is witnessing a surge in cultural and circular tourism, attracting visitors from Germany, Great Britain, and Spain. However, Goranova cautioned that the cost of travel has seen a notable uptick of 10-15% compared to the previous year. Despite the rising expenses, Bulgarians have yet to show a significant decline in their travel plans, with the practice of early bookings making a comeback.
As Bulgarians and foreigners navigate the higher costs associated with holiday travel, the tourism industry braces for a challenging season ahead. With uncertainties lingering amidst the ongoing pandemic, travelers are urged to plan meticulously and explore cost-effective options to make the most of their vacations.
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